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Premium Content
04/05/2023
Spending on OTT Services Declines
The adoption of OTT subscriptions has increased 22% from the beginning of 2017 to 3Q22, according to recent research from Parks Associates. That coincides with a 29% drop in the adoption of traditional TV services.
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Premium Content
12/08/2022
Linear Still Best Destination for Midterm Ad Buys
There’s a lot of talk about the advertising industry moving away from the linear business and going toward connected TV and the like, but the inventory isn’t quite there yet to support pivotal moments like the 2022 midterm elections.
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Premium Content
06/14/2022
Fiber Connect Crowd Ponders Future of Video
Moments after a Xperi/TiVo Fiber Connect keynote on the advantages of broadband operators offering video, a panel of operators took the stage and presented a much more dismissive view of the triple-play
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Premium Content
02/10/2022
Newsmax CEO Says Focus is on Pay TV Ecosystem
Newsmax TV made headlines last month after a few smaller cable operators dropped the service, prompting the question of whether there could be some carriage battles looming.
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Premium Content
09/10/2021
Game Time: Are You Ready for Some Football?
Judging by the numbers for Thursday night’s NFL opener, plenty of viewers are happy football season is back. The Bucs-Cowboys game averaged 26 million viewers on NBC and Peacock, making it the most-watched show on TV since February’s Super Bowl and the most-watched kickoff game since 2015. It’s no wonder then that there is a […]
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Premium Content
04/07/2021
Distribution
Scripps is gearing up to launch its OTT news network Newsy over the air on October 1, primarily through Scripps-owned ION stations and select Scripps local television stations. Scripps estimates Newsy will be available over the air in at least 80% of US television homes. The network’s newsgathering and programming plans, under the leadership of […]
