The latest in:
Comcast Advertising
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Premium Content
06/06/2024
Comcast Advertising Working with TransUnion
Comcast Advertising is teaming up with the global insights company TransUnion in a privacy-forward collaboration.
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Premium Content
03/25/2024
AudienceXPress, iSpot Team Up
The TV measurement company iSpot is joining forces with Comcast Advertising’s AudienceXpress to embark on a series of new data collaborations.
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Premium Content
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01/02/2024
Executive Round Up: 2024 Predictions
2023 was quite the year, but a new year has arrived. Here’s what some industry executives are predicting what’s to come for 2024.
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10/13/2023
Executive Round Up: What’s the Future of Addressable Advertising?
We asked executives in our industry what the future of addressable advertising in the ad space looks like. Here’s what they had to say.
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Premium Content
07/19/2023
Comcast Advertising: Traditional TV Still Key in Ad Buys
Traditional TV is still a core strategy in media plans, according to Comcast Advertising’s annual research report that found 80% of advertisers planning to maintain or increase their spend on traditional TV in the coming year.